Inspired by Indian travels and a need for cloth bum friendly fashion, Om Baby was founded by then mama to be Alice. 3 years and 2 babies later the reason for starting the brand is still as true as the day it began. 

Om Baby source fabric from the artisan printing families in Rajasthan, India, where they print the cotton by hand with natural and eco dyes using the same techniques they have for generations. This cloth is then shipped to London where they hand make all the garments, keeping things personal and minimising waste.
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