{"product_id":"fire-eau-de-parfum-10ml","title":"Fire Eau de Parfum - 10ml","description":"\u003cp\u003eA bold, giftable personal fragrance in a compact format perfectly sized for travel. Rooted in Traditional Chinese Medicine, the FIRE Eau de Parfum translates the vitality and warmth of the Fire element into a energetic personal fragrance. Blood orange and galbanum ignite the opening with bright, resinous energy, evolving through a fierce heart of clove, labdanum, and coriander, before settling into a deep, smouldering base of sandalwood, amber and cade. Heat, drive, and glowing momentum it's a fragrance formulated as a tool for transition and creative focus. Why it sells: Compact 10ml size hits an accessible price point that significantly widens the customer base and drives impulse purchasing. Eye-catching colour blocked retail box creates strong shelf presence and makes it one of the most giftable products in the collection. The Five Elements concept translates compellingly into a wearable format, resonating with wellness-conscious fragrance buyers seeking meaning beyond scent. Appeals to independent fragrance customers actively seeking niche alternatives to department store brands. Strong cross-sell potential across the full EARTH range, the candle, essential oil and eau de parfum create a gifting set with broad price range appeal. Fragrance Profile: Smoke, Wood, Spice, Citrus Top: Blood Orange, Galbanum Heart: Clove, Labdanum, Coriander Base: Sandalwood, Chinese Cedar, Amber, Cade Size: 10ml \/ 0.3 fl oz | Eau de Parfum | Made in the UK\u003c\/p\u003e","brand":"Homework","offers":[{"title":"Default Title","offer_id":56778439033218,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/9997\/files\/3f6436a1d8e1d45bf0f116aacbd3e7b88983fd82557137eec2d3984dcb0e9fa9.png?v=1784556074","url":"https:\/\/wordstoreldn.com\/products\/fire-eau-de-parfum-10ml","provider":"W O R D","version":"1.0","type":"link"}